Creative Problem Solving: NEVER dismiss any idea(s)

In Creative Problem Solving, never (I repeat, NEVER!) ever dismiss or laugh off any idea(s) during the ideation segment.  All ideas are good ideas.  Some ideas may not be suitable at that point of time, but at different circumstances, they would be.

Do you know that the 3M's post-its adhesives were not meant for, well, post-its?  Spencer Silver, a chemist and worked t 3M, was trying to create a super strong adhesive.  Somehow, things went worng and it turned out to be weak adhesives.

His friend and colleague, Aurthur Fry, was part of a choir member at his church.  While singing, he got frusrated that his music sheets kept flown off because of the wind.  He then realised that Spencer's weak adhesive could be the one he needed most; to keep his song sheets intactm yet not spoilt if they were to be separated.

And that was the birth of Post-its!


Yours creatively,

Hazriq Idrus
Founder, The Speaking Factory Pte Ltd
Author, The Stage Fright Antidote!

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